We are passionate about equipping
B2B enterprise software and services firms to GROW!
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Convert more funnel
Increase M&A time-to-value​
Sell as an advocate, not a vendor
​​4 ways TEE is different:
360-degree first-hand domain experience
Concrete product-like deliverables
60,000+ global B2B tech pro community
Market POV volume, voice, visibility, and velocity
Concrete deliverables. Tangible outcomes.
Our dedicated team is committed to leveraging our diverse experiences as enterprise tech vendors, end-user execs, integrators, and consultants to improve specific operational and financial metrics associated with B2B software marketing, product management, sales, strategy, and alliances AND PE portco performance -- Lead-to-Sale conversion %, product-market fit, average ACV, customer acquisition cost (CAC), marketing generated bookings (MGB), sales cycle compression and win %, M&A deal velocity and value realization, and more.
TEE 5 Services Portfolio
Most enterprise tech firms suffer from a “broken baton hand-off” relationship between marketing and sales, where marketing pitches leads over the wall and leaves the all-important conversion task to sales.
Fact is, companies grow up to 20% faster and earn up to 15% greater profitability when sales and marketing remain aligned through deal closure. The difference between average and best-in-class sales lead conversion performance could amount to $millions in incremental annual revenue.
Real demand-gen ROI for enterprise tech firms lies in efficient nurture and conversion, in an increasingly non-linear, multi-stakeholder buying cycle. Outperform competitive B2B ISVs that see on average ~1.5% of leads become sales, by shedding the “vendor” label, and jointly approaching leads as TRUSTED, empathetic advocates.
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The Enterprise Edge offers a unique mix of five distinct offerings, each with concrete product-like deliverables and specific target metrics to be impacted.​
​Ask us about
EdgeInfluencer
EdgeVelocity
EdgeLive
EdgeAdvisor
EdgeIntelligence
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Coming soon! EdgeGPT - a custom GPT, drawing on years of rich, pragmatic, actionable enterprise technology intelligence from TEE! Exclusively available to EdgeAdvisor clients! ​​
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